our STORY

An infinite palette of colors

Inspired by Africa, we design beautiful and unique items made of Kitenge. Each one is carefully crafted by hand in Dar es Salaam, Tanzania.

KARIBU SANA

Karibu Sana ! A very warm welcome !

 

“Kitenge” is a cotton fabric printed in various colours and patterns. It is traditionally used in East Africa to wrap around women’s waists, and as headwear. But today “kitenge” is more widely used as the primary fabric to make various types of clothes: trousers, shirts, gowns and dresses are made out of it, as well as various accessories such as handbags, hats, ties, shoes, and many more. The city of Dar es Salaam is booming with small tailor shops, named “fundis”, where locals go to have their clothes custom-made. Wherever you find yourself in the midst of this bustling city, kitenge is all around you.

We founded Made Of Kitenge in Dar es Salaam in 2016, initially planning to only design a couple of bags to bring back to Europe for personal use. However, given the unlimited choice of fabrics and tremendous quality realized in production, we ended up making over twenty bags, which we distributed amongst friends and relatives. We immediately noticed the genuine enthusiasm our products generated in people, and naturally turned it into an ambitious long-term operation with splendid new offerings.

Our values:

We preserve and export a chunk of African tradition, and make it compatible in all contexts—be it cultural, social or geographic! Our products are handcrafted piece-by-piece, and our brand stands for supreme quality and elegance. The true art of Tanzanian tailors and their youthful local culture is expressed through each of our creations!

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The power of small

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Form meets function

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A timeless classic

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A classic reimagined

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© 2019 Made Of Kitenge, Geneva

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